Ad Campaign: Anti-Stress Balls

By: ArtWave | Sunday May 31, 2009 | no comments

Here’s a brilliant Ad campaign for Breast Cancer! Their Slogan – You don’t see breast cancer, you feel it.
The Agency created an anti-stress ball with a deformed stone inside, simulating a tumor. On squeezing the ball the woman feels a foreign object which raises her curiosity.

Roche Balls

Tags: anti-stress balls, breast cancer, DMA

About the Author » Aline Ohannessian

:: Musical and Visionary Artist of Truth :: Aline is Founding Partner & Creative Director of ArtWave Design, ® the Multi-Media with Mind Production Lotus of Sanctuaire Soul's Sanctuary. Providing services for Graphic Design, Web Design, Multimedia, Marketing, Advertising & Public Relations Consultancy & Campaigns, Illustration and Painted Artistry. In addition to being a Visionary & Multi Media Tech Guru Artiste, Aline is also an Ontological Philosopher and Vocalist...renaissance being, indeed! :)